Apple Gets Planted in Grand Central Station

Everything is bigger in New York City-the buildings, the crowds, the traffic congestion, and now Apple’s newest retail store. According to the Wall Street Journal, Apple opened a new store in the Grand Central Terminal in Manhattan, New York last week at 10am on Friday, December 9th. This makes the fifth Apple store in New York City and one of three-hundred worldwide. It overlooks the main concourse on the east and northeast balconies. According to Apple, 2,500 people awaited the store’s grand opening and had received nearly 4,000 visitors before noon. To date, this is the biggest of Apple’s stores; spanning 23,000 square feet.

While the store itself has all the necessities of your typical Apple store, aesthetically it’s conformed to the style of the historical landmark. One feature very unique to this store would be the fifteen minute” express classes” on the use of Apple’s products. These classes are intended for commuters who are looking to kill time between departures. Also offered through iPhone apps are self-checkout and personal pick-up services for the customers on the go.

Even though Apple is not sharing revenues (unlike other venders in the building) with the Metropolitan Transit Authority- the company owning the Grand Central Terminal- they believe Apple’s presence quadruples rent and will strongly increase foot traffic to other retailers in the same area. Apple is shelling out $180 per square foot over their ten year lease on the space. Apple’s bill for the commercial space also includes paying $5 million to buy out the lease of the prior tenant, $1.1 million for yearly rent, and $2.5 million for construction. This is certainly a big bite for the big apple! The next time you’re experiencing the enormous grandeur of the city that never sleeps, stop by Grand Central and see Apple’s huge new store for yourself!

SMMile Photography

Stephanie Michelle Muncy, started her own photography business “SMMile Photography” just earlier this year, and all ready is having success. Muncy runs and operates SMMile Photography by herself, without assistance for the most part. She does at times have an assistant at photo shoots however.

Muncy stated that she offers her clients multiple options, “Packages vary. I usually make a flash drive of all images and give a release form for a set price but other packages vary. My prints range from 1$-10$.”

It was Muncy’s love of photography that led to her starting SMMile Photography,“It started out just being a stamp I put on my photos so people couldn’t steal them and slowly grew into more. People started asking me to take pictures for them. So then it became my name. Then as I got more and more jobs, I turned it into my logo.”

When asked about who some of her clients have been thus far, Muncy replied, “War Torn Angel, a local band, will always be one of my favorite clients, they are some very talented musicians and i love traveling with them to shows. They were one of the first to ever hire me. I love them to death and thank them for supporting me and helping me get to where I am now. Also I’ve had many seniors in high school, along with couples and children from the area. It started out with friends and family then progressed much further.”

Within the next five years, Muncy hopes that SMMile Photography will grow, and that she will possibly have a studio. She takes great pride in the quality and affordability of her photography. She feels as though everyone should be able to capture a special moment in time, and she loves being the person responsible for helping them preserve that moment. Muncy said, “I am very blessed to be doing what I love. If you need pictures just look me up on Facebook.” You can do so by checking out the SMMile Photography Facebook page!

Steve Jobs Biography by Walter Isaacson

Author Walter Isaacson is known for publishing biographies of the long-dead geniuses, Albert Einstein and Benjamin Franklin, tackled the task of producing the biography of Steve Jobs. The biography ‘Steve Jobs’ reaches out to current and future generations to explain the fascinating life of Steve Jobs. Using forty self-conducted interviews, along with interviews from family, friends, colleagues and even competitors.

Isaacson has written about the roller-coaster life of the creative perfectionist with a ferocious drive. Jobs cooperated with this book, asking for no control over what was written about him. He encouraged everyone to speak honestly, for a complete and accurate biography. He spoke candidly, and almost brutally honest about those that he worked with and competed against.

Critic Jane Maslin says, “Mr. Isaacson’s long view basically puts Mr. Jobs up there with Franklin and Einstein.” It’s a portrait of his legacy, and a story of how Jobs overcame skeptics and obstacles in the technology industry. Most importantly, it tells who he is as a man.